{"id":4482,"date":"2024-04-23T12:20:56","date_gmt":"2024-04-23T10:20:56","guid":{"rendered":"https:\/\/www.emvico.se\/?p=4482"},"modified":"2025-12-19T10:49:48","modified_gmt":"2025-12-19T09:49:48","slug":"sammanfattande-erfarenheter-fran-alpin-vvm-i-are-2019-med-geztio-apps","status":"publish","type":"post","link":"https:\/\/www.emvico.se\/en\/news\/sammanfattande-erfarenheter-fran-alpin-vvm-i-are-2019-med-geztio-apps\/","title":{"rendered":"Summary of experiences from the Alpine WC in \u00c5re 2019 with Geztio Apps"},"content":{"rendered":"<p>In 2019, Geztio had to deliver the mobile app to the Alpine WC in \u00c5re. In a post on www.gezt.io, Lars-B\u00f6rje \"Bulan\" Eriksson summarizes his experiences from the event.<\/p>\n\n\n\n<p>Short excerpt from the post:<\/p>\n\n\n\n<p>\"Geztio delivered the official app and collected content from about 10 different channels and brought together the event and the destination's offer in a common channel that simplified the experience for the visitor and the fans in front of the TV. The results were remarkable.<\/p>\n\n\n\n<p class=\"translation-block\">The app was placed during the event in <strong>first place in Google Play<\/strong> under the category \"Event\"<\/p>\n\n\n\n<p>From the VM company's perspective, we also summarized what could be done better to drive even greater revenue through Geztio's platform:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Being able to show the app before the event is crucial for sponsor &amp; ad sales.<\/li>\n\n\n\n<li>Data is needed to justify pricing.<\/li>\n\n\n\n<li>Being able to sell well in advance is crucial to getting bigger advertising deals.<\/li>\n\n\n\n<li>Paketeringen \u00e4r nyckeln till int\u00e4kter:<ul><li>Aktiveringar \u2013 kan attrahera int\u00e4kter fr\u00e5n sponsorer<\/li><\/ul><ul><li>Exponering \u2013 kan generera st\u00f6rre int\u00e4kter fr\u00e5n mediabudgetar<\/li><\/ul>\n<ul class=\"wp-block-list\">\n<li>Sponsorr\u00e4ttigheter &#8211; kan ge mycket stora int\u00e4kter<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Marketing the event is critical to driving downloads.<\/li>\n\n\n\n<li>The app generated very high usage and engagement.<\/li>\n\n\n\n<li>\u201cMobile only\u201d is the future!\u201d<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>2019 fick Geztio leverera den mobila appen till Alpina VM i \u00c5re. I inl\u00e4gg p\u00e5 www.gezt.io sammafattar Lars-B\u00f6rje &#8221;Bulan&#8221; Eriksson erfarenheter fr\u00e5n eventet. Kort utdrag ur posten: &#8221;Geztio levererade den officiella appen och samlade inneh\u00e5ll fr\u00e5n ett 10-tal olika kanaler och f\u00f6rde ihop eventet och destinationens utbud i en gemensam kanal som f\u00f6renklade upplevelsen f\u00f6r [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4452,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-4482","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Erfarenheter fr\u00e5n Alpina VVM 2019 med Geztio<\/title>\n<meta name=\"description\" content=\"Geztio levererade den officiella appen till Alpina VM i \u00c5re 2019, vilket f\u00f6rb\u00e4ttrade upplevelsen f\u00f6r bes\u00f6kare och fans. Appen blev etta i Google Play f\u00f6r &#039;Event&#039;.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.emvico.se\/en\/news\/sammanfattande-erfarenheter-fran-alpin-vvm-i-are-2019-med-geztio-apps\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Erfarenheter fr\u00e5n Alpina VVM 2019 med Geztio\" \/>\n<meta property=\"og:description\" content=\"Geztio levererade den officiella appen till Alpina VM i \u00c5re 2019, vilket f\u00f6rb\u00e4ttrade upplevelsen f\u00f6r bes\u00f6kare och fans. Appen blev etta i Google Play f\u00f6r &#039;Event&#039;.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.emvico.se\/en\/news\/sammanfattande-erfarenheter-fran-alpin-vvm-i-are-2019-med-geztio-apps\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-04-23T10:20:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-19T09:49:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.emvico.se\/wp-content\/uploads\/2024\/02\/post_gestio_600x600.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Fredrik Lundkvist\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.emvico.se\\\/news\\\/sammanfattande-erfarenheter-fran-alpin-vvm-i-are-2019-med-geztio-apps\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.emvico.se\\\/news\\\/sammanfattande-erfarenheter-fran-alpin-vvm-i-are-2019-med-geztio-apps\\\/\"},\"author\":{\"name\":\"Fredrik Lundkvist\",\"@id\":\"https:\\\/\\\/www.emvico.se\\\/#\\\/schema\\\/person\\\/24f05ab6e0043f8e52b7403a6fb1838d\"},\"headline\":\"Sammanfattande erfarenheter fr\u00e5n Alpin VM i \u00c5re 2019 med Geztio Apps\",\"datePublished\":\"2024-04-23T10:20:56+00:00\",\"dateModified\":\"2025-12-19T09:49:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.emvico.se\\\/news\\\/sammanfattande-erfarenheter-fran-alpin-vvm-i-are-2019-med-geztio-apps\\\/\"},\"wordCount\":232,\"publisher\":{\"@id\":\"https:\\\/\\\/www.emvico.se\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.emvico.se\\\/news\\\/sammanfattande-erfarenheter-fran-alpin-vvm-i-are-2019-med-geztio-apps\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.emvico.se\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/post_gestio_600x600.png\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.emvico.se\\\/news\\\/sammanfattande-erfarenheter-fran-alpin-vvm-i-are-2019-med-geztio-apps\\\/\",\"url\":\"https:\\\/\\\/www.emvico.se\\\/news\\\/sammanfattande-erfarenheter-fran-alpin-vvm-i-are-2019-med-geztio-apps\\\/\",\"name\":\"Erfarenheter fr\u00e5n Alpina VVM 2019 med Geztio\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.emvico.se\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.emvico.se\\\/news\\\/sammanfattande-erfarenheter-fran-alpin-vvm-i-are-2019-med-geztio-apps\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.emvico.se\\\/news\\\/sammanfattande-erfarenheter-fran-alpin-vvm-i-are-2019-med-geztio-apps\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.emvico.se\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/post_gestio_600x600.png\",\"datePublished\":\"2024-04-23T10:20:56+00:00\",\"dateModified\":\"2025-12-19T09:49:48+00:00\",\"description\":\"Geztio levererade den officiella appen till Alpina VM i \u00c5re 2019, vilket f\u00f6rb\u00e4ttrade upplevelsen f\u00f6r bes\u00f6kare och fans. 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